Salesforce Platform OverviewUNIXBusinessApplication

Salesforce Platform is the #1 ranked solution in our list of top Mobile Development Platforms. It is most often compared to Microsoft Azure: Salesforce Platform vs Microsoft Azure

What is Salesforce Platform?
The Salesforce1 Platform brings together Force.com, Heroku, and ExactTarget into one family of cloud services all built API first to help deliver apps that connect products, users, and next generation experiences. Designed for scale and speed, it provides a fast way to build apps with open APIs, back-end services, integration tools, starter templates as well as powerful developer environments; there's no limit to what you can build.

Salesforce Platform is also known as Salesforce1, Force.com, Salesforce App Cloud.

Salesforce Platform Buyer's Guide

Download the Salesforce Platform Buyer's Guide including reviews and more. Updated: August 2021

Salesforce Platform Customers
ADP
Salesforce Platform Video

Pricing Advice

What users are saying about Salesforce Platform pricing:
  • "I don't know anything about its cost, but I'm sure it has got a nice little price tag that goes along with it."
  • "The licensing is per user per month, which we took out a contract on a long time back. It's really an okay price for what solutions are available and for how many features and what kind of functionality you get."

Filter Reviews

Filter by:
Filter Reviews
Industry
Loading...
Filter Unavailable
Company Size
Loading...
Filter Unavailable
Job Level
Loading...
Filter Unavailable
Rating
Loading...
Filter Unavailable
Considered
Loading...
Filter Unavailable
Order by:
Loading...
  • Date
  • Highest Rating
  • Lowest Rating
  • Review Length
Search:
Showingreviews based on the current filters. Reset all filters
TM
Account Manager at a tech services company with 51-200 employees
Real User
Top 10
Makes it easy to keep up with everything, close pending deals, and keep things organized

What is our primary use case?

It is our customer base, and we use it for just about everything. I am using the unlimited latest version. It is on the Salesforce cloud.

Pros and Cons

  • "I like it because of the fact that it lets me know what I'm working on and what I've recently worked on. It also helps me and allows me to do tracking. If I want to go out and find out how many times I've touched customers, I can find that information out. It tracks such information, and we use it. If we send any type of promotions out, it tracks who gets those promotions and how they've responded to those promotions."
  • "There is always room for improvement. It can be hard to learn, but when you have somebody who is experienced in this, it is like anything else. It is like Excel, you'll never know everything about Excel, but there's somebody who would possibly know. I'm sure I don't know all of the ins and outs of Salesforce."

What other advice do I have?

I would recommend this solution to others if they can afford it. It doesn't mean it is expensive. I don't know what it costs, but if you can afford it, it is a good way to get in. It is a good product, and it has served us well. It keeps us organized, and it keeps us with our customer numbers. It has a learning curve, but you got to start somewhere. Like anything, you have to learn it. If you've got a good attitude and an open mind, you can learn anything. I would rate Salesforce Platform a 10 out of 10.
AB
Associate Vice President at a consumer goods company with 201-500 employees
Real User
Top 5Leaderboard
Empowers our sales team with a common platform, but lacks a few niche integrations

What is our primary use case?

We originally started using Salesforce Platform for our sales guys who go into the market every day. They wanted a common platform that is scalable and easy to work with, especially for the clients. We took to Salesforce because it filled this need, and because it came with multiple apps from different vendors and partners that could be integrated with it. The sales team do route planning, meeting planning, and then they take a particular vehicle to particular retailers. Then they talk to them and find out their reason for taking or not taking a particular order, so that my marketing team and… more »

Pros and Cons

  • "We like that the technology is very agile and flexible in the sense that there's a large partner ecosystem within Salesforce Platform. This enables us to choose from many different partners with different advantages, and all of it can be done in a plug-and-play kind of way."
  • "Although the platform is already set up for you, there's a lot of customization that needs to be done, especially for any new component we start using. For whatever solution we wanted, we had to think for ourselves and design it all on our own. And, unfortunately, there were some components that were not really mature in the beginning, like Tableau for example."

What other advice do I have?

I can recommend Salesforce Platform to others with no hesitation. For a PaaS, all the infrastructure was in place. But when you begin with a new platform, you have to start from scratch at level zero and then keep on maturing. Thus, my advice to my team and everyone else is: don't complicate from day one. You start, make it simple, keep on using it, make sure it's working correctly and so on, and from there on out things are very easy for users. I would rate Salesforce Platform a seven out of ten.
Learn what your peers think about Salesforce Platform. Get advice and tips from experienced pros sharing their opinions. Updated: August 2021.
535,544 professionals have used our research since 2012.
AP
Senior Manager, Product Strategy at a consultancy with 501-1,000 employees
MSP
Top 5
Straightforward to set up, very stable, and offers good pricing

What is our primary use case?

We primarily use the solution for Account Management and Lead Management.

Pros and Cons

  • "The most valuable aspect of the solution is the unit coordination between sales and marketing when it comes to lead management."
  • "Sometimes what will happen is we work on it and then we move to a different tab and work on something else. After five minutes, when we come back, it automatically signs out."

What other advice do I have?

We are just a customer and an end-user. It is my understanding that we are using the latest version of the solution at this time. Salesforce is great. Without any doubt, I would say one should definitely go for Salesforce. It does a lot of sales and marketing in the CRM that would help you if you work on productivity. If someone wants to have a single place where they need to be productive and that will deliver to the sales and marketing list, then yes Salesforce is the place. I'd rate the solution at a nine out of ten. We've been very happy with its capabilities overall.
Kamal Deep
Founder and Salesforce Consultant at SaaSnic
Consultant
Top 10
A stable enterprise-level solution that offers many amazing features

What is our primary use case?

There are many use cases as we have done more than 300 projects globally. One of the projects was where we implemented a customer care solution for dealers, sub-dealers, contractors, et cetera. We have worked in aviation, where we designed solutions there as well. One client was a manufacturer of parts for the aircraft. The quality check of each product, each spray part, what they were manufacturing, was pretty hard. It's supposed to go through ten different testing checkpoints. We designed a solution for them on Salesforce, to follow the protocol and the process. Apart from that, I've worked… more »

Pros and Cons

  • "It's very flexible and offers tremendous features for customers."
  • "Pricing is the biggest factor. The cost right now is too high and I've had a lot of clients leave."

What other advice do I have?

We're using the enterprise version of the solution. I've done only four or five projects since I started my own shop back in 2010. Most of the projects which we have done are all for overseas companies. 80% are from the US and 20% are from the rest of the globe, including Australia, Canada, Europe, and the UK. I'd rate the solution at an eight out of ten.
NW
Customer Success Director at CloudChomp
Real User
Top 20
Easy to use, good integration with different applications, and customizable to our business needs

What is our primary use case?

Our primary use case is as a CRM. The goal is to create an easy and organized way of collecting and reporting on data. There are many pros and cons but overall, this is the best CRM that I have used. I have utilized at least five different CRMs over the last five years and although HubSpot was the easiest to use, it was not as robust as Salesforce. Salesforce inches above the rest as my favorite. I feel like some things are complicated just to be complicated and that takes away from the overall productivity it is creating for my team.

Pros and Cons

    • "Better flexibility in editing emails created from templates would be great, and being able to add hyperlinks in emails for scheduling meetings would allow us to automate more."
    AnilKumar4
    Senior Developer at jarvis
    Real User
    Top 20
    Offers good integration and has good stability

    What is our primary use case?

    We use the mobile application, the Lightning application. We use it with consulting and integrating the different products like vCloud or integration with Google. There are some that we do production also. Everything is on mobile now. So we use mobile apps and then we develop those applications. It's a Cloud browser and device support that we are doing the programming. So basically now we are developing that in the Lightning Application, where we can. That is based on the event architecture and by the company's controller, we write those according to that. We develop the programming that will… more »

    Pros and Cons

    • "Features they are integrating to the other services."
    • "They need an easy way of getting details and then adding to it and then being able to do it in a more simplified way"

    What other advice do I have?

    I would rate the Salesforce Cloud App at an eight out of ten.
    JuanAcevedo
    Head Of IT and Corporate Processes at a pharma/biotech company with 51-200 employees
    Real User
    Top 10
    Fully integrated, providing a seamless experience and increased efficiency in our company

    What is our primary use case?

    We use the product for management processes such as grading sales orders, including all the KPI for the sales team to close negotiations. I'm head of IT and corporate process and we are customers of Salesforce.

    Pros and Cons

    • "A fully integrated solution that provides a seamless experience."
    • "An expensive solution requiring a lot of configuration."

    What other advice do I have?

    It's important to understand what you need for the short, middle and long term. Salesforce is a huge platform and might provide a level of functionality that you don't need. I would highly recommend implementation with a partner. It simplifies the process and if a company doesn't have the resources or people to administer the platform, it can effect the outcome. It's good to have a Salesforce administrator to assist when you need help. I rate this solution a nine out of 10.
    Don Benjamin
    Sr. Enterprise Multi-Cloud Strategist at a computer software company with 201-500 employees
    MSP
    A great platform to import, manage and save customer data; very good dashboards

    What is our primary use case?

    We primarily use Salesforce to manage pipeline opportunities. We are customers of Salesforce and I'm a senior enterprise multicloud strategist.

    Pros and Cons

    • "A great platform to import, manage and save customer data."
    • "The reporting functionality is not very intuitive."

    What other advice do I have?

    From my perspective, they need to incorporate plugins. Salesforce is a great platform. It's like being able to use the apps on an iPhone. It looks good, you can make calls and it's easy to use but it's the ability to add apps which makes it great. In Salesforce terms, the value lies in the modular solutions through the plugins. In terms of rating, the solution loses points because of the non-intuitive reporting. On the other hand, it provides many benefits. I would therefore rate the solution eight out of 10.
    See 22 more Salesforce Platform Reviews